1. Creativebias Helpsheet: Procuring Service Contracts for a Social Enterprise

    March 2007 (Creativebias)
    In Legal, Finance, Marketing
    Helpsheet on procuring service contracts for a Social Enterprise. ...
  2. Why is my business not making money?

    March 2007 (Creativebias)
    In Sales, Finance, Competition, Business Plan, Customers, Networking, Marketing
    Why is my business not making money? ...
  3. Guide to online marketing and promotion: Part Three - Facebook

    April 2007 (Creativebias)
    In Communication, Brand, Networking, Marketing
    How to market your company using Facebook - the online networking tool. ...
  4. The Product Life Cycle

    May 2007 (Library House)
    In Brand, Marketing
    The Product Life Cycle - links to potential revenues and profits and understanding it will help when creating a robust and comprehensive marketing plan. ...
  5. Getting the Right Deal (Creative Industries): A Sound Guide in Negotiation

    May 2007 (Creativebias)
    In Competition, Communication, Customers, Marketing
    Getting the right deal: a sound guide in negotiation. ...
  6. Do-It-Yourself Marketing Research

    August 2007 (The New Business Road Test)
    In Markets, Communication, Customers, Marketing
    Most early-stage entrepreneurs simply don’t have the resources to hire professional research firms to conduct the research that’s necessary to assess their ideas. Even if they had the resources, t ...
  7. Guy Kawasaki on marketing and product design.

    August 2007 (Stanford University)
    In Customers, Marketing
    Video of Guy Kawasaki, talking about marketing and product design simplified. A simple chart illustrates his point on how to be a creator of a unique product or service and it's value to customers. ...
  8. Positioning

    August 2007 (Wikipedia)
    In Markets, Customers, Marketing
    Definition of positioning. ...
  9. Marketing

    August 2007 (Wikipedia)
    In Markets, Customers, Marketing
    A market-focused, or customer-focused, organization first determines what its potential customers desire, and then builds the product or service. Marketing theory and practice is justified in the beli ...
  10. The Marketing Mix

    August 2007 (Wikipedia)
    In Sales, Customers, Marketing
    Definition of the marketing mix. ...

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