Resources about 'Strategy'
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Tofu and toothpaste: the rise of Whole Foods
August 2007 (The New Business Road Test)Case study on the entrepreneurial story of Whole Foods Market. ... -
OurBeginning.com’s marketing bomb
August 2007 (The New Business Road Test)Case study looking at OurBeginning.com's problems with understanding their target market and the consequences. ... -
EMC: matching technology to customers’ changing needs
August 2007 (The New Business Road Test)Case study on EMC, a data storage company. ... -
Jeff Hawkins on designing successful products
August 2007 (Stanford University)Video of Jeff Hawkins revealing his philosophy for designing a product that is successful in the marketplace. ... -
Should a Start-up Focus on Going Global Right Away?
August 2007 (Stanford University)In Strategy, LeadershipVideo of Randy Komisar talking about his views on globalisation and how it should be part of the tool set for every entrepreneur. ... -
SWOT Analysis
August 2007 (Wikipedia)Definition of SWOT analysis (strengths, weaknesses, opportunities and threats). ...